Support UUK’s social media campaign to promote the impact of universities

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Student watching film projector
UUK invites Efficiency Exchange readers to join a campaign to promote the wider impact of universities on the economy, society and individuals. UUK campaign manager Ian Morton explains.

The campaign is being organised in light of some of the most serious challenges to the sector in many years. These include Brexit, student immigration policy, the HE and Research Bill and a tide of anti-expert rhetoric.

Next week, UUK wants to provide as many opportunities as possible to provide a strong and united front on these crucial issues, and to ensure that the impact of universities is brought to the attention of key decision makers and the public. Here is what’s planned.

Promoting a different ‘impact’ every day next week

Each day will focus on a specific ‘impact’ of UK universities:

  • Monday 23 January 2017: ‘The impact of international students and staff’
  • Tuesday 24 January 2017: ‘The impact of universities on the local community’
  • Wednesday 25 January 2017: ‘The impact of going to university’
  • Thursday 26 January 2017: ‘The impact of university research’
  • Friday 27 January 2017: ‘The impact of universities on the economy’

How do I get involved?

Here are three ways you can support the campaign.

  1. Use your social media platforms and your networks to promote your institution’s impact on the five themes, using the hashtag #UniversityImpact.
  2. Ask high profile individuals to share via their social media feeds – these could include VCs, alumni, and local partners.
  3. Tweet or retweet impact infographics which are available to download. Or you could link to our video on the impact of universities across all areas.

More about the campaign

To find out more, please contact me – ian.morton@universitiesuk.ac.uk / 020 7419 5424 – or UUK’s Press and Social Media Officer Clara Plackett – clara.plackett@universitiesuk.ac.uk / 020 7419 5568.

To keep up to date with these issues, you are welcome to sign up to our regular bulletin.

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